Territory Manager – The Unfiltered Path 

Location: Field

Territory: Nationwide Openings (Expansion Markets)

Schedule: Monday–Friday

Compensation: $45,000–$60,000 base + uncapped variable compensation

Mission Statement — Downeast Cider

“If we create value for customers, we create value for ourselves in fulfilling work and robust compensation. This requires a world-class brand and a world-class team.”

Mission Statement — Territory Manager

As a Territory Manager, you are the face of Downeast in the market. Your mission is to grow sales, expand distribution, and elevate our visibility across both on- and off-premise accounts. This is a high-velocity role designed for ambitious graduates ready to own a multimillion-dollar territory, build meaningful relationships, and move Downeast toward becoming the #1 hard cider in America.

Who You Are

You are someone who:

• Is energized by the hustle: You love selling, relationship-building, and winning in the field.

• Has grit and discipline: You can manage 40+ account visits a week with consistent intensity.

• Communicates with confidence: You can talk to a bar owner, a retail manager, or a wholesaler rep with ease.

• Is a "Self-Improver": You don't just accept feedback; you crave it. You view coaching as a competitive advantage.

• Takes ownership: You are organized, disciplined, and thrive in an entrepreneurial environment where you manage your own day.

• Is ready to launch: You are a recent or upcoming college graduate looking for a career path, not just a job.

Key Responsibilities

Sell, Sell, Sell

• Execute against monthly and quarterly sales goals.

• Increase Downeast’s presence in existing accounts and introduce new products.

• Prospect, pitch, and close new accounts across on- and off-premise channels (15% target close rate).

• Seek out and secure merchandising, display, and promotional opportunities.

Flex Your People Skills

• Spend 80–90% of your time in the field visiting accounts.

• Build strong relationships with account decision-makers.

• Partner with wholesaler reps to increase sales and maintain market visibility.

Keep Track of It All

• Record all account activity and visit notes in VIP / Karma CRM.

• Maintain clean, actionable data to help the team track market pulse.

• Create and send weekly recaps of account work to wholesalers.

Required Qualifications

• Education: Bachelor’s Degree (completed or upcoming).

• Legal: At least 21 years old (federal & state alcohol regulations).

• Mobility: Valid driver’s license and a reliable vehicle.

• Mindset: A "can-do" attitude and a high motor.

• Communication: Strong verbal and written skills; proficient in Google Suite.

What We Offer

• Unlimited PTO and paid holidays.

• Variable Compensation: Uncapped quarterly variable compensation with a 20% target and 40% stretch benchmark.

• 401(k): 4% company match.

• Insurance: Health, dental, and company-paid short-term disability.

• Stipends: Mileage/expense reimbursement and a monthly phone stipend (up to $100).

• Culture: Sales training/retreats, regular team contests, and eligibility for our annual Elite Slinger’s Club trip (last year: Puerto Rico).

• The Perks: Company-wide holiday party and a consistent cider allowance.

About Downeast Cider

We first started fermenting batches of cider up at Bates College in 2011. We have a few more teammates now, and you can buy our cider in tens of thousands of retailers. Our aim remains the same: to be an enduring company by creating value for our customers and ourselves.

We define our culture by seven principles. We like to hire the way we like our cider: unfiltered. We are proud to hire regardless of gender, race, nationality, religion, sexual orientation, disability, age, or anything else that makes us who we are.

How to Apply

We value grit and hustle. Apply with a one-page cover letter & resume explaining why you’re the right fit for The Unfiltered Path. No “to whom it may concern” required.